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New hello sensitivity relief toothpaste hits shelves
MONTCLAIR, N.J. — Oral care company hello products this week announced the launch of its hello sensitivity relief fluoride toothpaste with coconut oil. The toothpaste, formulated with aloe vera, coconut oil and other naturally friendly ingredients, is meant to relieve sensitivity pain and gently whiten teeth, preventing cavities and strengthening enamel, the company said.