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Personal Care

  • Walmart, grocery, Target top personal care market share in TABS survey

    SHELTON, Ct. — TABS Analytics has released the results of its Personal Care Study, showing that Walmart is the retailer with the largest market share of the $40 billion personal care market. Following behind Walmart’s 19.4% share are such traditional food retailers as Kroger and Publix with their 16.6% share, with Target and its 12.8% market share rounding out the top three.

  • New hello sensitivity relief toothpaste hits shelves

    MONTCLAIR, N.J. — Oral care company hello products this week announced the launch of its hello sensitivity relief fluoride toothpaste with coconut oil. The toothpaste, formulated with aloe vera, coconut oil and other naturally friendly ingredients, is meant to relieve sensitivity pain and gently whiten teeth, preventing cavities and strengthening enamel, the company said. 
     
  • Nubian Heritage unveils aluminum-free 24-hour deodorants

    AMITYVILLE, N.Y. — Sundial Brands’ Nubian Heritage brand is introducing 24-hour deodorants in seven of its best-selling fragrances. The Nubian Heritage deodorants are aluminum free and are made from non-GMO glycols derived from corn.

    The new deodorants are free of parabens, petroleum, phthalates, silicones, propylene glycol and triclosan, and the certified organic Shea butter they contain was sourced from 14 women’s co-ops in northern Ghana as part of the brand ’s Community Commerce business model.

  • Tom’s of Maine adds to natural body care line

    KENNEBUNK, Maine — Tom’s of Maine announced Wednesday that it would be adding to its line of natural body care products, introducing three body washes and four beauty bars.

    The company recently changed the packaging on its beauty bars to use a single layer of 100% recycled paper and eliminate a paperboard box. The new additions to the line of Natural Beauty Bars are the Creamy Coconut, Lavender Tea Tree, Orange Blossom, and Morning Mint.

  • Unilever promotes new Dove Shower Foam with its first branded Snapchat lens

    NEW YORK — Unilever, to promote the launch of Dove’s new Shower Foam, is trying out a new form of social marketing with its foray into the world of branded Snapchat lenses. 
     
  • Dove Men+Care introduces Elements range of products

    ENGLEWOOD CLIFFS, N.J. — Men’s grooming brand Dove Men+Care on Monday announced the debut of its Elements range of products. The products will draw on premium ingredient combinations, including Minerals + Sage, Charcoal + Clay and Mineral Powder + Sandalwood. 
     
  • Just For Men launches Control GX shampoo

    NEW YORK — Just For Men on Monday launched its new shampoo, Control GX, which gradually reduces gray hair for subtle, permanent and natural looking results, the company said. The shampoo is designed to be a “smart shampoo” that can be used instead of a consumer’s usual shampoo for a couple of weeks until they achieve the amount of gray reduction they want. 
     
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