Inspired by Gellar’s legacy in horror films, the campaign’s short film aims to remove the fear around retinol use and empower consumers to embrace their clinical-strength products.
Phallon Obomanu, VP of customer development of drug & specialty channels at Kenvue, highlights the importance of purpose-driven initiatives in retail pharmacy.
As flu season approaches, Walgreens’ Director of Immunizations Samantha Picking, Pharm.D., discusses the importance of vaccination and the newly expanded respiratory index.
The “Divine Skintervention” initiative explores everyday skin care slipups that include such common behaviors as pimple picking and sleeping in makeup.
The relaunch of “Maybe It’s Maybelline” jingle will start with a campaign starring brand ambassadors Gigi Hadid, Storm Reid, Peggy Gou and Shay Mitchell.
