Vitamins, Diet and Sports Nutrition

NEW YORK — As many as 16% of those Americans who take supplements actively take a fiber supplement, according to the Council for Responsible Nutrition 2016 Annual Survey on Dietary Supplements. And usage skews younger — 21% of adults between the ages of 18 and 34 years old who supplement take fiber, compared to 9% of adults over the age of 55 years who take a supplement.

NEW YORK — New findings that support the use of probiotics in treating a variety of disorders are helping to create interest in the category, according to Kline’s “Digestive Health, Immunity, and Probiotics: U.S. Market Analysis and Opportunities” published in late August.

CINCINNATI — Kroger on Thursday hosted its first natural foods innovation summit, in partnership with 84.51°, here with keynote speaker Joy Bauer, the founder of Nourish Snacks and the health and nutrition expert on NBC's "The Today Show."

SAN DIEGO — Always on the lookout for new categories, Drug Store News happened across the Kismet Consumer Product Group, which made its NACDS conference debut this year at the Total Store Expo in San Diego with a line of hemp and CBD wellness products.

SAN FRANCISCO — Online store Brandless, which launched in July with a portfolio of private-label product all sold for $3, is expanding its offerings with a foray into beauty and wellness. The company detailed its latest effort, the Brandless Beauty and Wellness Collection, in a blog post on its website, noting that the product line was aimed at “making clean beauty accessible to everyone.”

NEW YORK — Pfizer on Tuesday might be putting its $3.4 billion consumer healthcare business on the sales block, noting that all scenarios would be considered during a strategic review of its options, which include a full or partial separation of the business from Pfizer through a spin-off, sale or other transaction.

Of course, Pfizer may ultimately determine to retain the business, the company added.

WASHINGTON — More than 60 Congressional staffers and guests gathered for the 31st Congressional Dietary Supplement Caucus briefing last week to learn more about dietary supplement use and nutrient intakes in U.S. adults, as well as ways to improve nutritional habits and access to products that will help them achieve their health and wellness goals.

TEL-AVIV, Israel — Anlit on Monday introduced Omega Bites under the Meijer supermarket's children's label. Omega Bites are a high-DHA+EPA omega-3 supplement in a single, fish-shaped orange-chocolate flavored chewable for children.