Vitamins, Diet and Sports Nutrition

NEW YORK — ORB on Tuesday announced their first innovation, an intelligent, futuristic line of vitamins covering seven key benefits anchored in their Terra Intelligent Dosing system. Exclusive to ORB, this technology ensures key nutrients are time-released throughout the day (or night) so the full benefits are absorbed.

GRAND RAPIDS, Mich. — Meijer and Spectrum Health today announced they have collaborated to launch a line of co-branded over-the-counter products.

“As the nation’s ninth largest grocery retailer, Meijer has an undeniable presence throughout the Midwest,” Spectrum Health SVP and chief strategy officer Roger Jansen said. “We are excited to work with Meijer. This collaboration enables Spectrum Health to meet consumers where they are on their health-and-wellness journey.”

MADISON, Wis. — Prevagen will be sponsoring Josh Bilicki, a Richfield, Wis. native, in all three road courses in the NASCAR XFINITY Series, Quincy Bioscience announced Friday.  Bilicki will drive the No. 8 B.J. McLeod Motorsports Chevrolet Camaro at Watkins Glen, Mid-Ohio Sports Car Course and Road America.

WASHINGTON — Rep. Mia Love, R-Utah, as of last week has taken on a new leadership role as a co-chair of the Congressional Dietary Supplement Caucus. Love replaces Rep. Jason Chaffetz, formerly a DSC co-chair, who retired from the House of Representatives this summer.

ST LOUIS — Ingestible beauty brand ZSS’ supplements are getting a wide launch. The brand announced this week that it had partnered with GNC to carry its Clear Skin and Radiant Skin targeted supplements starting in October.

The Clear Skin products focus on blemishes and skin sensitivity, while the Radiant Skin supplements are formulated to fight signs of aging and environmental stressors, the company said. The products are all free of parabens, carcinogens, hormone disruptors and PEGS.

CHICAGO — American women tend to pay more for products with recognizable ingredients as opposed to products that fail to clearly define what they contain, according to a survey released today by Label Insight, a leading SmartLabel solution provider.