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Co-Marketing

  • CVS Caremark, VSA announce debut of 2011 All Kids Can Create national touring exhibit

    WASHINGTON — CVS Caremark All Kids Can, a program of the CVS Caremark Charitable Trust and CVS Caremark, and VSA, the international organization on arts and disability, are showcasing their commitment to supporting inclusive arts education with the announcement of the 2011 All Kids Can Create student artists.

  • H-E-B Tournament of Champions raises more than $5 million to benefit Texas nonprofits

    SAN ANTONIO, Texas — An annual charity event hosted by retailer H-E-B this week raised more than $5.3 million to benefit 200 Texas nonprofit organizations.

  • H2O celebrates 20th Century Fox Home Entertainment's Blu-ray, DVD release of 'Rio'

    WESTON, Fla. — H2O is celebrating the Blu-ray and DVD release of animated film "Rio" by partnering with 20th Century Fox Home Entertainment to kick off a new marketing promotion.

    Beginning late summer through early fall, consumers that purchase the film will receive two free bottles of H2O's spring water at point of purchase from participating retailers nationwide.

  • Reese's, Warner Bros. kick off 'Green Lantern' promotion

    HERSHEY, Pa. — Reese's has teamed up with Warner Bros. Entertainment to offer consumers the chance to win "the jet-fighter experience of a lifetime."

  • Once again, Kroger emphasizes hunger awareness

    CINCINNATI — Kroger has kicked off a two-week campaign that is expected to generate $5 million dollars in cash and food donations to assist 80 local food banks in communities where Kroger's customers and associates live and work.

    Kroger said that its annual Bringing Hope to the Table campaign, which runs through June 11, will assist food banks that are members of Feeding America, the nation's largest hunger-relief organization. Since 2006, Kroger's family of stores has generated contributions of $25 million in food and funds through the campaign.

  • Philosophy gets customized with CafePress

    SAN MATEO, Calif. — CafePress, a customization engine that enables individuals, nonprofits and businesses to create, buy and sell customized merchandise online, has teamed up with beauty brand Philosophy to offer customized bath and body gifts.

    Philosophy joins CafePress' roster of brands as the first skin care and cosmetic brand to provide its consumers with ways to "co-create" their products.

  • CoverGirl, LeSportsac unveil cosmetic bag collection

    NEW YORK — Pat McGrath, makeup artist and global creative design director for Procter & Gamble's CoverGirl brand, has teamed up with LeSportsac for the second year in a row. This time, they've collaborated on an eight-piece pro-inspired cosmetic bag collection.

  • Banana Boat celebrates summer with daily giveaways

    SHELTON, Conn. — Banana Boat sun care has kicked off its "101 Days of Summer" daily giveaway of prizes to help educate families on how to best protect themselves this summer.

    The 101 daily prizes, will be awarded to fans on Facebook.com/BananaBoatBrand and Twitter at @BananaBoat. Prizes, which include Banana Boat product, beach totes, beach towels, gas cards and Visa gift cards, range in value to upward of $300.

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