Loyalty Marketing

Shoppers at Giant Food Stores and Martin’s Food Markets helped raise a total of $794,037 through the Bag Hunger campaign.

Yasso Snack Buddies are available in Mint Cookie Chums, Strawbuddy Lemonade, Fudge Space Chip and Party Animal flavors.

The Community Bag with a Giving Tag program allows shoppers to direct a $1 donation to the nonprofit of their choice after purchasing a reusable bag.

Hostess is celebrating its centennial by launching birthday cake flavored cupcakes and a CupCake Craze retail program, which features limited-edition varieties.

At the Drug Store News Industry Issues Summit, retailer and supplier panelists highlighted the importance of relationships between companies and how insights can help strengthen relationships with consumers.

The new Orange Vanilla Coke and Orange Vanilla Coke Zero Sugar beverages were created from the idea of having fun with perfection, the company said.

Janssen will include both the list price and potential patient out-of-pocket costs in future direct-to-consumer TV ads.

StarKist’s Tuna Creations line has added the Bold Spicy Korean Style with Gochujang, Bold Red Curry with Coconut and Ginger Sesame varieties to its portfolio.