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As the season's change, so do the trends in just about every industry – including beauty.

Kellogg’s Rice Krispies Treats is introducing two new permanent flavors, to the brand’s portfolio. The new additions, Birthday Cake and Cookies ‘n’ Cream were inspired by the most sought-after flavors of homemade treats on social media and will launch in retailers nationwide in January.

Kellogg’s has announced a magical new addition to its portfolio — Unicorn Cereal. The product initially launched in the U.K. earlier this year and will now be hitting retail stores nationwide in the spring, specifically in March of 2018 for a limited time only.  

The new cereal will consist of red, blue and purple loops with white crunchlets. Also included will be a cupcake flavor that varies slightly from the yellow, purple and red U.K. loops, the company said. 

Los Angeles-based Steripod is introducing tongue cleaners for the holiday season, along with expanding the number of colors available for their toothbrush protectors and gift sets for each of their products.

New Steripod Tongue Cleaners emphasize the importance of maintaining all around good health, the company and Dr. Jamielynn Hanam-Jahr, DDS, of Beverly Hills Aesthetic Dentistry said.

Red Nose Day, the national fundraising campaign to end child poverty, will return to NBC with a night of special primetime programming on Thursday, May 24, 2018, Walgreens announced Wednesday.

NYX Professional Makeup is venturing into the world of virtual reality with the help of Samsung Electronics America. The two companies have announced their collaboration in bringing virtual reality makeup tutorials to consumers, through Samsung Gear VR.

SinfulColors expands into makeup

SinfulColors has packed a punch in the nail lacquer category, with on-trend colors and collaborations with Kylie Jenner and Kandee Johnson. The Revlon-owned company is going beyond the nail category, rolling out a color cosmetics collection fronted by actress Vanessa Hudgens.