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In-Store Media

  • Schick and Skintimate encourage women to 'Ready, Shave, Shine'

    SHELTON, Conn. -- Two of the biggest brands in personal care are getting some help from one of the most talked-about icons in pop culture today – emojis – to help women rethink how they care for their legs.

  • SheaMoisture breaks down the beauty walls

    AMITYVILLE, N.Y. -- One of the beauty industry's fastest growing brands, SheaMoisture, has launched its first-ever national awareness campaign.

  • Survey: These social networks most influence purchases

    BOSTON -- When it comes to buying products, consumers are particular about who and what they trust to get advice.

    According to a survey of nearly 14,000 adults conducted in early March by social retail technology provider Collective Bias, Facebook and YouTube are the most persuasive social channels for consumer purchases. About 19% of consumers find Facebook to influence their purchasing decision most, with YouTube coming in second at nearly 18%. YouTube is especially popular with men (23%) compared to women (14%).

  • Making men’s skin care part of daily routine

    Retailers prowling for growth potential in men’s grooming are directing their focus to skin care. And with good reason, according to NPD Group’s Men’s Grooming Consumer Report.

  • Top brands, retailers win shopper marketing awards

    Caption: Neal Davies, President and CEO, Effie Worldwide, (left) and Amy Hahn, Senior Vice President of Marketing  Ahold, (right) present an Effie Award to Matthew Parry, Senior Director of Marketing at Walmart and Haley Prowell, Associate Marketing Manager at Walmart, 
     
    NEW YORK — Procter & Gamble, Unilever, Walmart and CVS Health were among this year winners of Effie awards which recognize excellence in shopper marketing.
     

  • New Bazooka Crunchkins explode into stores

    NEW YORK -- Bazooka Candy Brands is launching a new product that adds creamy crunch to the candy aisle. 

  • Ulta Beauty sees 21% sales increase in Q4, plans 100 new stores

    BOLINGBROOK, Ill. — No retailer has more momentum right now than Ulta Beauty. The company’s fourth quarter same store sales increased 12.5% on top of a prior year gain of 11.1% and 2016 could be another year of double digits gains.
     

  • Bilingual ‘Wellness Wheel’ hits 1.5K locations

    Hispanic consumers are a significant growth driver behind many dietary supplements, more so than their non-Hispanic counterparts.

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