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CAMDEN, N.J. — Campbell's has tapped Walgreens' social media director to lead the soup maker's digital marketing and social media efforts.

CINCINNATI — Charmin has launched a new and improved mobile application that provides users with the ability to search for and rate restrooms across the country.

GLENDALE, Calif. — A line of insulated can covers is taking a provocative turn.

Boobzie is a line of coozies shaped like the female body. A novelty yet functional item, the Boobzie made its debut via the Boobzie online store and will be expanding to a number of retailers later this year.

Boobzies are retail priced under $10. More information can be found at Boobzie.com. 

PLANO, Texas — PepsiCo is expanding one of the flagship brands from its Frito-Lay division.

The company has introduced the Ruffles Ultimate line, which includes chips that feature ridges twice the size and depth of the ridges in original Ruffles potato chips, as well as dips that are made with chunks of real bacon or real beef and cheese to provide the "ultimate" snacking experience, the company said.

CHICAGO — Guayaki is expanding its Yerba Mate portfolio with a new sparkling beverage line.

Guayaki Sparkling Yerba Mate beverages, available in cola-flavored classic gold, cranberry pomegranate and grapefruit ginger flavors, are sold in 12-oz. Rexam Sleek cans. Yerba Mate is a caffeine alternative that provides "strength of coffee, the health benefits of tea and the euphoria of chocolate" and also is organic and Fair Trade certified, the company said. The Yerba Mate portfolio currently includes such products tea bags, bottled tea and energy shots.

Marshal Cohen, chief industry analyst at the NPD Group said that back-to-college has become a big opportunity for retailers, and everybody wants part of the business. Last year, families spent an average of $800 on back-to-college products.


TAMPA, Fla. — Sam's Club has signed a deal with Triad Retail Media to provide pet care information on its website, Triad said Wednesday.

NEW YORK — One of the first lessons in life that children learn is that getting sick isn’t fun, and going to the pharmacy isn’t too exciting either. In 2004, pharmacist Charles Tabouchirani decided to change that by opening Cherry’s Pharmacy, a store that specializes in dealing with children.