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Consumers share how they shop wellness
SAN ANTONIO — A panel of six consumers of varying backgrounds dished out real insights as to how — and more importantly, why — they shop health and wellness to a packed auditorium of supermarket executives on the opening day of the Health & Wellness @Retail 2013 jointly hosted by the Food Marketing Institute and the Global Market Development Center. Across the panel several common themes were identified. Nutrition labels ought to be simplified, for example, but also be specific.
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Yoga products stretch onto drug store shelves
Yoga products have become a high growth category, and drug store retailers are finding ways to capitalize on the growing trend. "Yoga participation has grown at a 12% compounded annual rate since 2000. There has also been a 10% annual growth rate in revenues related to yoga instruction from 2008 to 2012," said Mary Elisabeth Plowden, principal at Partnership Capital Growth. The investment firm estimated that there are approximately 16 million people in the United States who practice yoga, and at least half that many have indicated they would like to try it.