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Shoppers fetching natural dog food
NEW YORK — Pet lovers want the best for their furry friends. Last year, Americans spent $55 billion on their pets, according to Packaged Facts, and the upward trend shows no signs of slowing.
One of the brightest spots in the pet category is natural and organic pet food. While Packaged Facts estimated that the market segment accounts for about 7% of pet food sales, the market research firm sees a huge upside to the segment.