-
Nielsen: Consumers with diabetes spend 35% more on OTC products
Consumers with diabetes spend 35% more on OTC products than the average consumer, noted Jeff Gregori, group VP consumer and shopper analytics for Nielsen, during a recent presentation at the National Association of Chain Drug Stores Total Store Expo. “That’s hands down more than any other ailment,” he said, and it’s because they face so many challenges beyond their initial diagnosis.
-
Gojo: Education key to achieving ‘audacious’ goal
As the company behind Purell hand sanitizer, Gojo’s “big, hairy, audacious goal,” as described by the company’s VP hygiene sciences and public health advancements Jim Arbogast, is to “bring well-being to 1 billion people every day.” And the company’s strategy for how retailers can help with that goal is based on extensive research Gojo has done about how best to provide hand hygiene touchpoints.