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Oral Care

  • Colgate launches Advanced Health mouthwash, year 2 of Simplemente Saludable

    NEW YORK — Colgate is celebrating the launch of a new product at the same time it kicks off the second year of its Simplemente Saludable (Simply Healthy) program. This year, the company will partner with Chef Lala and yoga instructor Yudy Arias, as well as TV host Karla Martinez and dentist Karent Sierra, to educate Latinas to invest in healthy lifestyles, starting with oral health. 
     

  • GSK Consumer Healthcare launches parodontax for gum health

    WARREN, N.J. — GSK Consumer Healthcare’s latest addition is putting its focus on helping users control gum bleeding. Parodontax combats plaque buildup to bring about smoother pink gums while strengthening teeth and improving the seal between gums and teeth to fight gum disease, the company said.
     

  • Societe Generale: Colgate, Edgewell could be Unilever acquisition targets

    LONDON — Two possible outcomes of Unilever’s strategic review could be an acquisition of either Colgate Palmolive or Edgewell Personal Care, Societe Generale stated in a Thursday research note. The investment firm also upgraded Unilever stock from “hold” to “buy” as well.

    The firm also hinted at another possibility, but added this option is less likely.

  • Quest for the perfect smile helps lift oral care category

    America’s selfie-, Instagram- and overall social media-obsessed habits are propelling growth of oral care products promising instant fixes.

    (To view the full Category Review, click here.)

  • Bartell Drugs to offer free dental checkups to 115 children

    SEATTLE — Bartell Drugs is partnering with the University of Washington’s Center for Pediatric Dentistry to provide dental care checkups to 115 children in need.

    In honor of February’s Children’s Dental Health Month, Bartell’s contribution will be matched by Healthy Smiles, Healthy Children: The Foundation of the American Academy of Pediatric Dentistry. Crest/Oral B is providing free toothbrushes to more than 100 children as part of the project.

  • SK-II hot seller for Procter & Gamble

    CINCINNATI — The continued growth of the super-premium SK-II skin care brand was a main component that led Procter & Gamble to enjoy a 3% rise year over year in beauty segment sales for its 2017 fiscal second quarter ended Dec. 31.

    Also rising to the occasion was innovation and marketing support for the Pantene and Head & Shoulders brands, P&G announced Friday.

  • French Transit acquires teeth whitening brand

    BURLINGAME, Calif. — French Transit acquired the Luster Premium White brand from Dentovations. Terms of the transaction were not disclosed.

     “The acquisition of Luster into French Transit represents a major turning point for the company by nearly doubling it in size as well as adding significant intellectual property and distribution,” said Peter Mann, chairman of French Transit. “The combined brands reinforce French Transit’s commitment to deliver best-in-class brands with the highest safety profile in their respective categories.” 

  • Wrigley debuts new gum products and campaign

    CHICAGO — Wrigley introduced two new gum products, Orbit White and Doublemint Perfectly Sweet, as well as its “Chew To A Better You” shopping marketing campaign.

    The two new gum products are intended to provide oral health benefits as well as a low-calorie treat sweetened with real sugar.

    The “Chew To A Better You” shopper marketing campaign is intended to:

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