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Brands celebrate natural, textured hair
The confluence of two trends — products for textured hair and natural formulas — has put a lift in hair care sales. With the exception of styling products and hair colors, all other hair care categories are showing sales that are on the upswing. While some of that positive traction comes from new launches, a great deal is attributed to fresh merchandising and marketing campaigns.
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Sparkling Ice delivers essence of flavors
PRESTON, Wash. — Sparkling Ice has rolled out Sparkling Ice essence of sparkling water. The new collection is free of sweeteners, contains zero calories, has no artificial colors or preservatives, and delivers an “essence” of natural flavors. The new product line offers four SKUs: a non-flavored sparkling water and three lightly-flavored versions, featuring lemon lime, peach and tangerine. The new lightly-flavored Sparkling Ice collection will be available at Target stores nationwide beginning in May, and also in select Stop & Shop and Safeway stores.