-
A major shift from heavy buying to light buying
A key trend captured by the 2016 TABS Analytics Vitamin and Minerals Supplements study is the continued decline in the number of heavy buyers (those who purchased more than three types of vitamins in a year). Heavy-buyer penetration peaked at 40% in 2012, but in 2016, heavy-buyer penetration dropped to 30%.
(Click here to view the full VMS Report.)
-
Apollo Health and Beauty Care wins Sam's Club Supplier of the Quarter Award
TORONTO — Apollo Health and Beauty Care has been awarded the prestigious Sam's Club Supplier of the Quarter Award for the 2017 retail period.
This accolade is generally presented to tier one CPG manufacturers who dominate prime shelf space in this Top 10 retailer's chain of stores.
Apollo is one of the largest private label and retailer branded personal care manufacturers in North America.