Gisselle Gaitan
ARTICLES BY THIS AUTHOR
- 1/28/2024
E.l.f. Beauty, NACD partner to change the face of corporate boardrooms
E.l.f. Beauty is embarking on a partnership with the National Association of Corporate Directors to help organizations assemble diverse and inclusive boards. - 1/28/2024
Cheetos drops buffalo wing-inspired snack
The Cheetos Crunchy Buffalo line is making its debut with a campaign ahead of the Superbowl. - 1/25/2024
Tums goes all in on food with Prop Bites platform
The Prop Bites platform allows users to make free food picks and see how they stack up against the rest of the nation. - 1/25/2024
Essie’s 2024 launches feature bright, trending and unique nail polish shades
Consumers can expect several launches across the brand's gel couture be-dazzled, expressive and regular polish lines. - 1/25/2024
Dime makes in-store debut at Ulta Beauty
Dime will debut on Ulta Beauty shelves as part of the Sparked initiative, which highlights the latest emerging brands to enter its stores. - 1/24/2024
Kiss brings salon-quality gel nail extension experience home
The Salon X-tend LED Soft Gel System features nails that are pre-sculpted, pre-polished and ready to apply with its Soft Gel Adhesive. - 1/24/2024
Yellow Wood Partners’ Suave Brands acquiring ChapStick from Haleon
Yellow Wood Partners’ portfolio company Suave Brands has signed a binding offer to acquire the ChapStick brand from Haleon. - 1/24/2024
Target supports wellness journeys with broadened offerings
Starting at just $1.99, the broadened assortment will range from apparel and accessories to supplements, vitamins and technology. - 1/24/2024
M&M’s highlights intersection of fun, belonging in Super Bowl campaign
Viewers will find the M&M’s characters comforting NFL Hall of Fame players—Dan Marino, Terrell Owens and Bruce Smith—who missed earning a Super Bowl ring in their respective game appearances. - 1/23/2024
Oreo heads to space with limited-edition cookies
Oreo Space Dunk Cookies feature layers of blue and pink cosmic crème that contain a marshmallow flavor and popping candies, as well as one of five galactic embossments.
