Gisselle Gaitan
ARTICLES BY THIS AUTHOR
- 4/2/2024
Sally Beauty’s new line rolls out bonding, blonding products
Sally Beauty’s bondbar line expands with a new assortment of products that work to lighten strands, as well as gloss and tone, the company said. - 4/2/2024
Danone North America’s Remix mixes in toppings to popular yogurts
Danone North America is unveiling Remix, a line of mix-ins that spans three of its most popular yogurt brands—Light + Fit, Oikos and Too Good & Co. - 4/2/2024
Grown Alchemist departs L’Occitane Group, moves to private ownership
Following the transaction, Grown Alchemist will focus on large-scale partnerships and activations in lifestyle, music and retail to help drive international growth in key markets. - 4/1/2024
Muscle Milk rolls out Plant Protein line with athlete-focused campaign
The brand’s new Plant Protein Shakes, which come in chocolate and caramel vanilla flavors, contain 25 to 30 g of protein per container. - 4/1/2024
Storm Reid named Kiss Colors & Care brand partner
Emmy-Award-winning actress Storm Reid is joining the Kiss Colors & Care family as its new brand partner. - 4/1/2024
Dial’s ‘Dial Up Your Day’ campaign levels up alongside Melissa Fumero
Originally launched in 2023, the updated iteration of the initiative features a new video showcasing the actress alongside new products. - 3/31/2024
BIC EasyRinse reunites with ‘Vanderpump Rules’ star Ariana Madix
Madix is a featured guest on the ‘Unclogged Era’ podcast, where she shares how the brand’s products aid in her personal care routine. - 3/31/2024
Dark & Lovely sheds light on diversity, inclusion in gaming with ‘The Sims’ and Ebonix partnership
Dark & Lovely’s latest initiative is raising awareness of the lack of diversity in the gaming industry and also working to help create new tools for Black gamers to express themselves in virtual worlds. - 3/28/2024
Le Monde Gourmand broadens distribution with Ulta Beauty partnership
Le Monde Gourmand has entered into to a retail partnership with Ulta Beauty, and its products hit shelves at select locations across the nation and online. - 3/28/2024
Renpure’s Hair + Body Care line expands Advanced collection
The collection features a blend of argan oil, silk protein, collagen, vitamin C and biotin.
