Media Advertising

NEW YORK — Baileys is getting into the coming season with the revival of its pumpkin spice-flavored Irish cream. Initially introduced last year, the company sold out of its stock of Baileys Pumpkin Spice in three months and brought it back this autumn as a limited-edition flavor.

NEW YORK — Golden Globe-nominated actor and “Insecure” creator Issa Rae has been named the newest CoverGirl. The brand announced Rae’s addition to its roster of CoverGirls Tuesday, a few days after the second season finale of “Insecure.”

NEW YORK — Coty is looking to a rising star makeup artist to represent its Rimmel London brand globally. The company announced recently that James Molloy is the global makeup ambassador for Rimmel London. The brand said that it recognized him as a voice to communicate its edgy and evolving beauty vision to consumers and influencers, and that the partnership was part of its efforts to develop up-and-coming talent that connects with consumers.

COCONUT CREEK, Fla. — Earlier this month Lifelab Health introduced NuSyllium, a UDSA certified organic psyllium fiber supplement.

“The technology used in the NuSyllium manufacturing process – ‘Perfect Grind for Easy Mixing’ - ensures an easy smooth mix with water or the cold liquid of your choice,” stated Louis Machin, managing director at Lifelab Health. “Our goal is to provide a superior fiber that not only is 100% certified organic, but also gives consumers a pleasant experience when taking the product.”

NEW YORK — Cargo Cosmetics on Monday breleased their Fall/Holiday 2017 campaign photo featuring electropop singer and songwriter, Neon Hitch.
 
Each season, Cargo Cosmetics journeys to a different destination to highlight the brand’s travel-friendly packaging. For Fall/Holiday 2017, Cargo introduces Emerald City, a limited-edition makeup collection inspired by the culture of Seattle. “Neon has a very unique, fun and exciting approach to beauty that fits in with the vibe of Seattle,” stated Brian Robinson, president Cargo Cosmetics.

NEW YORK — Kind Healthy Snacks is moving into a new category with the launch of its Kind Fruit Bites. The company’s fruit snacks contain only fruit and no added sugar, and their launch was supported with a Times Square installation depicting 45,485 pounds of sugar — which it said represented the amount of added sugar children in the U.S. consume every five minutes.

WASHINGTON — The final three of nine defendants sued for deceptively marketing dietary supplements will settle charges that the Federal Trade Commission and the State of Maine had filed in February 2017. The agencies charged the defendants with using deceptively formatted radio infomercials and print ads with fictitious endorsers to pitch products they claimed would improve memory and reduce back and joint pain.