Social Media

CINCINNATI -- Laundry scent brand Unstopables is launching a new digital campaign designed for consumers looking for a new way to freshen their wash.

The campaign features Emmy Award-nominated actor Tituss Burgess sharing his secret to long-lasting freshness: Unstopables In-Wash Scent Boosters, beads that add a fresh scent to every load of laundry. 

NEW YORK -- A majority of women say they get a boost of self-esteem from using beauty products, and sales of these products are projected to grow 3% a year through 2020, new research from Mintel shows.

NEW YORK - The Weather Company announced Thursday a new cold and flu experience that will leverage real-time sentiment data to provide updates on cold and flu activity at a hyperlocal level.  The Weather Company introduced the Cold and Flu Tracker, sponsored by GSK Consumer Healthcare's Theraflu brand, which is available on weather.com, Theraflu.com and The Weather Channel app.

NEW YORK -- A new toothpaste is looking to make morning coffee a thing of the past.

Power Toothpaste is the world’s first toothpaste to contain caffeine. Unlike coffee, which takes up to an hour to fully absorb through the stomach, Power Toothpaste begins working immediately, absorbing through the gums and mouth. Like a traditional toothpaste, Power Toothpaste still leaves the teeth clean and mouth feeling fresh, the company says

MINNEAPOLIS -- Popular sweetener brand Truvia has partnered with celebrity chef Devin Alexander to kick off a new campaign with recipes featuring Truvia Nectar.

Sharing Courage Compilation from The Kroger Co. on Vimeo.

CHICAGO -- Quaker Oats is ushering in the fall season by launching a nationwide movement to celebrate the goodness and versatility of the oat. 

Throughout the month of "Oatober," Quaker will encourage consumers to think differently about America's favorite breakfast staple with recipes, videos, events and social content, illustrating how everyone can enjoy Quaker oats in more ways, more often.