Sports Sponsorships

MADISON, N.J. — Pfizer Consumer Healthcare, the makers of ChapStick, on Wednesday announced Alex Morgan, Olympic gold medalist and member of the U.S. Women’s National Soccer Team, as the brand’s newest spokeswoman. Morgan will serve as the first brand spokesperson in more than a decade and will appear in national television and print advertising, set to debut Nov. 4.

MIAMI LAKES, Fla. — Fuse Science on Monday announced that as of late last month it has officially launched its ad campaign behind Powered By Fuse energy products. 

BOSTON — Procter & Gamble’s Gillette has announced the kick-off of its “Best a Fan Can Get Sweepstakes” where fans across the country have the opportunity to win NFL prizes, including one grand-prize winner who will receive a pair of season tickets to their favorite NFL Team — for the rest of their life.

NEW YORK — Pfizer Consumer Healthcare and the National Hockey League on Monday announced Advil as the Official Partner and the Official Pain Reliever of the NHL and the 30 NHL athletic trainers in North America for the 2013-14 season. Under the agreement, Advil is also an Official Partner and the Official Pain Reliever of the 2014 Bridgestone NHL Winter Classic and the 2014 Coors Light NHL Stadium Series. 

EMERYVILLE, Calif. — Clif Bar introduced its newest seasonal flavor, pecan pie. Pecan pie brings together nuts and spices to create a traditional, nostalgic flavor reminiscent of the holidays. Made with organic ingredients specifically chosen by athletes and foodies in the Clif Kitchen, the recipe delivers nutrition for sustained energy, the company stated.

CHARLOTTE, N.C. — On Saturday, Harris Teeter will make a $75,000 donation to Make-A-Wish Central and Western North Carolina at the start of the Andrew Roby’s annual “Pitchin' for Wishes” Cornhole Tournament at Freedom Park, the grocer announced. The money was raised through Harris Teeter vendors who will participate in a cornhole tournament hosted by Harris Teeter on Friday. 

The winners of the Harris Teeter cornhole tournament will also participate in the “Pitchin’ for Wishes” tournament.

CINCINNATI — Eva Mendes, celebrity ambassador for Procter & Gamble's Pantene hair care brand was honored with the “Mujer Vanidades” award at the Vanidades Icons of Style Awards Reception held Sept. 19 at the Mandarin Oriental Hotel in New York City.

BOSTON — Celebrating the end of NFL training camps and the start of the regular season, Gillette Clear Gel Deodorant today released “Training Tracks,” an all-new music video that uses the sounds of athletes training to create a one-of-a-kind musical experience.