In-Store Media

WOONSOCKET, R.I. - CVS Health announced Friday that it will come together with the Orlando community to support the OneOrlando Fund, established by Orlando Mayor Buddy Dyer, to raise money for victims and families who have been affected by the Pulse nightclub tragedy.

FORT WORTH, Texas -- Galderma, the makers of Cetaphil, is unveiling a limited-edition product display in partnership with the Children's Skin Disease Foundation (CSDF) and Camp Wonder, an initiative of the CSDF at 1,500 CVS stores.

As part of the brand's five year partnership with the Camp Wonder program, Cetaphil Moisturizing Cream is being showcased exclusively at 1,500 CVS Pharmacy locations nationwide through June, honoring the memory of Camp Wonder camper, Samantha "Sammie" Smith.

CAMP HILL, Pa. – Incorporating learnings from recent consumer research, Rite Aid on Sunday gave its circular a makeover – making the circular easier to navigate and more digital friendly. “We’re really excited about this,” John Learish, SVP marketing, Rite Aid, told Drug Store News. “It’s going to be a very noticeable change and hopefully well received.”

You could say that “breaking down walls” to the New General Market has been a central part of the Sundial Brands mission — certainly long before the early April debut of the company’s innovative new social call-to-action/media campaign #BreakTheWalls.

Henkel not only has one of the highest engaging brands with millennials, but the company is making sure its team is as up to date with social digital tools as its youthful fans.

DETROIT - Henry Ford Health System, a six-hospital system headquartered here, and Kroger on Wednesday announced a new partnership designed to answer common dietary health questions and help consumers eat and shop healthier.

Henry Ford LiveWell Wednesdays debuts June 1 at all 126 Kroger stores throughout Michigan. Every Wednesday, Henry Ford will provide Kroger shoppers with a healthy recipe developed by registered dietitian nutritionists. Shoppers will receive a brochure including a list of all ingredients needed for the recipe and a link to a video cooking demonstration.

A twenty-something consumer walks into a drug store and heads to the oral care aisle, where she begins looking at the toothpaste selection. She quickly picks up and puts down boxes containing offerings from a few mainstream brands, but when she sees the hello products package, she not only grabs it, she spends several minutes reading the copy. Smiling and laughing to herself, she places the box into her basket.