General Merchandise

To celebrate its 10th anniversary and commemorate national distribution which began in 2008, Chobani has unveiled a major brand evolution. The Norwich, N.Y.-based company has shifted its visual identity to a new wordmark, packaging design and a range of products that will be offered regionally.

As part of the many online deals happening on Cyber Monday, beauty brand CoverGirl has decided to use this day to launch their new line of lipsticks. The Melting Pout Metallics come in eight different, highly-pigmented shades, such as 24 Carat, Mic Drop, and Platinum Card. The company believes these new products will add a touch of glimmer to dramatic bold lips

The Cleveland-based American Greetings is embracing the spirit of Hanukkah with newly unveiled cards and gift wrap. Drawing inspiration from the deep-rooted tradition far beyond dreidel games, the company believes the products will appeal to a wide range of customers.

Swedish cosmetics brand, IsaDora is making its debut in the U.S. market. The beauty company has partnered with Walgreens to launch a range of products, such as mascara, eyeliner, eyeshadow and lipstick on the retailer's website.

Cosmetic Promotions, a full-service marketing and advertising company that only handles beauty brands in mass retail, is divulging advice on how smaller brands can enter an already booming market. The Orlando, Fla.-based company issued four rules in an infographic, found here, that it believes will help a brand launch its product successfully.

With the holiday shopping season fast approaching, companies are trying to entice consumers by announcing Black Friday and Cyber Monday deals before the actual day. With that type of information out in the open, Wisconsin-based company Shopko also decided to share its predictions for what exactly consumers will be on the hunt for when hitting retailers nationwide.

With Thanksgiving days away, so are Black Friday and Cyber Monday, and CVS Pharmacy has shared the deals that will be available to its ExtraCare members this year. The Woonsocket, R.I.-based retailer said it will kick off a three-day Black Friday sales event on Thanksgiving Day to run through Nov. 25, and hold flash sales every day Nov. 26 through Dec. 2 from 12 a.m. to 11:59 p.m. for the week of Cyber Monday.