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Hair

  • Not Your Mother's hair care to add retail locations, SKUs for 2014

    TAMPA, Fla. — Not Your Mother’s hair care is starting off the year with a bang as it adds more than 10,000 new U.S. retail locations and nearly doubles its SKU count for 2014.

    The brand has expanded from approximately 15,000 U.S. retail locations to more than 25,000 in the first quarter of 2014.   

  • Dove promotes Advanced Care Deodorant

    ENGLEWOOD CLIFFS, N.J. — Unilever’s Dove is promoting its new Dove Advanced Care Deodorant by offering women a three-step PitiCure treatment at events in New York, Los Angeles and Miami on Feb. 13.

  • Coolway develops low-heat technologies for damage-free hair styling

    LOS ANGELES — After five years of research and clinical studies, Coolway is looking to transform the hair care industry with its Coolway "Low Heat Styling Revolution," which uses products and moisture-sensitive styling tools that avoid intense heat and the damage it causes.

  • Infusium 23 launches miracle therapy collection

    NEW YORK — Infusium 23, the "problem-hair" experts since 1924, recently introduced its most premium collection to-date: Miracle Therapy. The new line features a key formula ingredient, moringa oil, derived from a nutrient-dense plant native to the Himalayas and revered for its healing properties.

    The oil pressed from moringa seeds includes numerous vitamins, minerals and antioxidants essential for treating damaged hair.

  • P&G's Old Spice expands into men's hair care

    CINCINNATI — Procter & Gamble’s Old Spice brand is expanding into the men's hair care category with a new collection of hair care and styling products.

  • Dove Men+Care introduces Expert Shave range

    ENGLEWOOD CLIFFS, N.J. — After collaborating with dermatologists and barbers, Unilever has developed the Dove Men+Care Expert Shave range, which marks the brand's first advanced three-step shave experience.

  • Dove Hair launches new collections with pop-up salon at Park City, Utah film festival

    ENGLEWOOD CLIFFS, N.J. — Unilever’s Dove Hair is celebrating the launch of its new Dove Advanced Hair Series collection with a three-day salon event at the film festival in Park City, Utah.

  • SheaMoisture creates new hair straightening collection

    AMITYVILLE, N.Y. — SheaMoisture is expanding its portfolio with the new Tahitian Noni & Monoi hair straightening collection, which offers users the freedom to wear straight or curly hair styles.

    The protein-based treatment products promise to smooth, soften and control frizz, leaving textured hair more manageable for up to four weeks.

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