Hair

NEW YORK — British celebrity hair stylist Lee Stafford has brought his line of hair care products to the United States. The collection, which is housed in signature bright pink packaging, now is available at Duane Reade locations throughout New York City and at Ulta locations nationwide.

ENGLEWOOD CLIFFS, N.J. — Unilever is taking what it considers to be a breakthrough approach to hair care — by focusing on the scalp, rather than the ends — with its Clear Scalp and Hair Therapy line that hit North America in May. Already found in more than 40 markets around the world, Clear is Unilever’s fastest-growing hair brand, the company stated. Now formulated for the North American consumer, the Clear Scalp and Hair Therapy collection includes customized product ranges for women, men and African-American women.

SUPPLIER NEWS — Lornamead has launched its new Finesse Color Lock styling products. Finesse Color Lock styling products contain a patented polymer system with water-resistant, film-forming properties. The polymer sets hair style and also helps seal in hair color pigments, allowing hair to retain up to 75% more color through repeated shampooing, the company stated. Finesse Color Lock products have a suggested retail price of $3.99. The line includes a Color Lock mousse and hair spray.


NEW YORK — Unilever has tapped model, producer, television host and designer Heidi Klum to help launch its new Clear Scalp and Hair Beauty Therapy line of nourishing shampoos and conditioners. Klum will star in the 360-brand campaign including TV, print and digital, beginning in May.

CHICAGO — Hair supplement brand Viviscal has teamed up with celebrity stylist Oscar Blandi and Jill Zarin, entrepreneur and reality star from “Real Housewives of NYC,” to further drive awareness about hair loss and thinning hair in women as it relates to women’s life changes.

Blandi and Viviscal, in conjunction with salon and beauty publication Behind the Chair, recently hosted an evening of hair elegance and education. The highlight of the event included a hair fashion show put on by Blandi and Zarin.

NEW YORK — Lornamead has announced the launch in April of its new Finesse Color Lock styling products, which offer a new advanced system to get longer-lasting color as part of a regular home styling routine.

Finesse Color Lock styling products contain a patented polymer system with water-resistant, film-forming properties. The polymer sets hair style and also helps seal in hair color pigments, allowing hair to retain up to 75% more color through repeated shampooing, the company stated.

HAUPPAUGE, N.Y. — Desert Essence is expanding its Coconut Hair Care line with the launch of new styling products designed to help meet the styling needs of hair, from smoothing to defining curls and heat protection.

All three products are 100% vegan and free of silicones, wheat and gluten.

CINCINNATI — Looking to help men embarrassed of their back hair, Dermovation has launched BrazilianBack, a do-it-yourself back hair removal product.