Sports Sponsorships

Beginning this season, Utz will look to promote its full assortment of products with integrated branding across the MLB’s broadcast and digital platforms.

The Beef Steak Strips contain 100% beef, lean protein, 70 calories and a texture that neither too hard or soft, the company said.

In the first of a series, TS Kelly, senior vice president of research for TV ad insight company Alphonso, breaks down the biggest OTC ad spenders as allergy season gets started.

In addition to free home game admission tickets, Implus will also sponsor the Salute Our Troops PA announcement at select games, recognizing and thanking each military branch for their sacrifices and service.

In addition, a 5-hour Energy commercial once again features World Series Champion and American League MVP Jose Altuve.

To showcase five new products in its razor lineup, the company called upon ‘This Is Us’ star, Justin Hartley and men’s style influencer Adam Gallagher, to co-host a demonstration using twin male models

The Flamin’ Hot Crisps contain the well-known texture of Rold Gold’s pretzels and the highly popularized flavor of Flamin’ Hot Cheetos.

MillerCoors and AriZona Beverages have joined forces to bring the 5% alcohol-by-volume Arnold Palmer Spiked Half & Half to market. The product has launched in 24-oz. single cans and six-packs of 12-oz. slim cans.