In-Store Media

MINNEAPOLIS — Target has further strengthened its marketing organization with the hiring of Kristi Argyilan as SVP, media and guest engagement, effective June 2.  

Argyilan will be responsible for leading and integrating the company’s paid, earned, owned and shared media initiatives.

BETHLEHEM, Pa. — Peeps & Co. announced the infusion of gourmet fudge into its products, which include Peeps, Mike and Ike, and Goldenberg's Peanut Chews. The company's retail outlet, located in Bethlehem, Pa., will feature the new fudge creations, as well as an assortment of candy, apparel and merchandise.

The Peeps & Co. gourmet fudge selections include:

Novartis Consumer Health has set its sights on making the pain category easier to shop for consumers and helping retailers drive overall category growth through its "beyond the brands" strategy. To discuss these initiatives and more, DSNTV recently interviewed Todd Hutsko of Novartis Consumer Health for its Executive Viewpoint video series

STAMFORD, Conn. — With more women seeking advanced technology in their skin care regimen, beauty brand Philips is bringing its technology to the United States for the first time with the new Philips PureRadiance Facial Cleansing System.

WOONSOCKET, R.I. — Just in time for Memorial Day weekend and the unofficial start of summer, CVS/pharmacy has announced the return of the "Free Gas Card" promotion, a program designed to help customers save on gas while shopping at participating CVS/pharmacy locations nationwide.

FAIRFIELD, Calif. — Jelly Belly Candy Co. is celebrating a milestone with a product overhaul that will both draw in consumers and drive impulse sales, the company said.

TORONTO — Canadian pharmacy retailer Shoppers Drug Mart is launching on Saturday a new campaign, dubbed “This Summer - Only at Shoppers,” to introduce hundreds of exclusive products and an interactive online portal.

CINCINNATI — Bounce, a brand from Procter & Gamble, announced the launch of its first-ever, in-wash fabric care product, Bounce Bursts. The product comes in a bead form that gives consumers control over the amount of scent they would like to add to their wash.