GNC unveils luxury collagen line The line features quick-absorbing marine and bovine collagen peptide formulas to help deliver hydrated, smooth and radiant skin results. Clairol’s ColorStrong line features hair-strengthening benefitsColorStrong incorporates skin care-inspired ingredients such as alpha hydroxy acids to strengthen and revitalize hair. Ardell Beauty unveils Pre-Mapped Extensions lash collection The salon-inspired lash styles, mapped out by a professional lash technician, offer users a natural finish that aims to enhance both makeup and no-makeup looks. Celsius enters hydration category with functional beverage product Celsius Hydration contains B vitamins and electrolytes. Mike’s Hard Lemonade debuts Harder Tea Mike’s Harder Tea line, available in Original and Half & Half flavors, contains an 8% ABV. Hairstory unveils Boost Boost, Bond Serum products The products are infused with nutrients to aid in replenishing the cuticle, the brand shared. Cheez-It rolls out pizza-inspired flavors The brand is rolling out two new flavors inspired by the popular food—Cheez-It Snap’d Extra Crunchy Margherita Pizza and Duoz Pesto + Mozzarella. Vital Proteins caters to gut, immune health with Colostrum Capsules The capsules are sourced from bovine colostrum derived from cows in the United States, according to the brand. Unilever showcases ice cream innovations for 2025 Several brands, including Talenti, Breyers, Popsicle, Good Humor, Magnum and Klondike, will be rolling out new products. Versed showcases brand refresh alongside new products As part of the rebrand, Versed is showcasing a new color palette. First Previous 9 10 11 12 13 Next Last