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Alka-Seltzer Fruit Chews revive brand
WHIPPANY, N.J. — Thanks in part to the launch of Alka-Seltzer Fruit Chews, the Alka-Seltzer brand has experienced a resurgence within the antacid tablet category. Brand sales are up 422.4% to $7.2 million for the 52 weeks ended Oct. 6, according to IRI data across total U.S. multi-outlets.
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Condom companies target younger men
Overall, sales of intimacy health products are down slightly. Sales of condoms are down 2.1% to $382.6 million, according to IRI for the 52 weeks ended Oct. 6 across total U.S. multi-outlets. Personal lubricant sales were similarly down — falling 5.3% to $207.5 million. Only sales of personal massagers were up 5.6%, but on a relatively tiny base of $25.7 million.