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  • Walgreens celebrates Red Nose Day by ringing Nasdaq Opening Bell

    NEW YORK — Walgreens VP corporate operations Skip Bourdo, alongside Comic Relief trustee Christy Gibb, literally rang in Red Nose Day 2016 — the charity’s annual fundraising campaign  to help children in the poorest areas of the U.S. and the world — by ringing the Opening  Bell at the Nasdaq Stock Market’s Times Square headquarters. Representatives from NBCUniversal and Mars Chocolate North America were also in attendance.
     

  • Adweek: Mars debuts hilarious ad for Snickers Ice Cream Bars

    Just in time for summer, Mars has launched a new (and hilarious) ad for Snickers Ice Cream Bars. Adweek reports that earlier this month the brand also released another funny ad for its Snickers Bites, as well as a "Hungerithm" ad.

  • Ensueño launches innovative laundry campaign

    HOUSTON -- One of the leading fabric softener brands in the U.S. is launching a bold new campaign inviting consumers of all backgrounds and ages to celebrate and embrace their uniqueness. 

  • RevitaLash toasts its 10th year with model search contest

    VENTURA, Calif. -- RevitaLash Cosmetics is celebrating its 10th anniversary by kicking off a model search with Glamour magazine.
     
    Through the "Look of Ageless Beauty" model search contest, the company says it aims to recognize beauty of all ages and ethnicities while showcasing the natural beauty of the eyes.
     

  • Procter & Gamble asks women to tell the #hairtruth

    NEW YORK -- Procter & Gamble is teaming up with celebrity hairstylist Felicia Leatherwood to educate and encourage women to talk about about the unique needs of African-American Hair.

  • Ragu debuts a thicker, heartier pasta sauce

    MOUNT PROSPECT, Ill. -- Busy shoppers looking for a higher quality gravy for their pasta will have a new temptation from Ragu, which has launched a homestyle line of sauces.

    New Ragu Homestyle sauces boast bold flavors and a thick and hearty texture that hugs pasta – a combination that pasta lovers will be able to see, smell and savor in every bite.

  • Dove launches 'Amazing Moments' campaign

    NEW YORK -- Dove is launching a new campaign that offers real-life perspective on wetness protection -- with a girl-meets-celebrity boy twist.

  • Bell Pharmaceuticals fires up Sirius XM campaign behind its Jet-Alert brand

    BELL PLAINE, Minn. — Bell Pharmaceuticals announced Thursday it is promoting its top brand, Jet-Alert, with an 8-month promotional campaign on Sirius XM radio. 
     
    Online web advertising, national print advertising, social media campaigns and retailer support programs will round out the remainder of the marketing campaign, the company stated.  
     
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